CEWE: Your trusted partner
Posted on Jul 2, 2023
TIPA award-winning CEWE is the first choice for professionals when it comes to presenting and preserving images in a long-lasting, high-quality format
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We all have thousands of digital images sitting on memory cards and hard drives, with that nagging voice in our head imploring us to preserve them as prints – and soon. But who can we trust to help us turn such desires into reality?
CEWE, a long-established name in Europe, has had a state-of-the-art printing facility in Warwick since 2005. Embracing both the digital revolution and a desire to preserve photographic memories, its game-changing CEWE PHOTOBOOK was introduced the same year.
A smash hit, over 80 million orders have been placed for this flagship product since. In fact, one in three photo books sold in Europe today is from CEWE. Its success has cemented the company’s status as a European market leader in print, with CEWE’s expertise earning the trust of an ever-growing number
of photographers worldwide.
In 2022 alone, CEWE printed a staggering 2.28 billion photos, while a CEWE Photostation – the world’s first digital photo print kiosk back in the day – can now be found in over 25,000 partner stores across Europe, including Boots in the UK. So it’s no wonder CEWE has been recognised with an industry-respected TIPA World Award for best photo service the past six years running, marking seven TIPAs in total to date.
From innovation to realisation
CEWE puts such acclaim down to an unwavering attention to detail every step of the way, in order to deliver unrivalled quality. No wonder professional and discerning photographers seeking a partner in creating vibrant and long-lasting prints recognise a consistency of excellence in its output.
To achieve this degree of trust from its customers, CEWE’s vastly experienced colour technicians have developed custom colour profiles for every form of print material. Daily calibration tests and continuous spot checks maintain unwaveringly high standards of accuracy during the production process. In addition, CEWE offers its photographer customers an extensive menu of print types and processes. So whether you prefer the classical beauty of silver halide prints for portraiture, or the versatility of digital or inkjet (giclée) printing – respectively involving the application of cyan, magenta, yellow and black inks directly onto a substrate, or using nozzles to spray ink directly onto the surface – CEWE can be trusted to produce high-quality prints that match expectation.
Its versatile digital printing process can also accommodate a wide range of media, and produce double-sided (duplex) prints with ease. Alternatively, its high-resolution digital inkjet printers employ up to 12 colours, allowing for both a wider colour gamut and gradient transitions that imbue a final print with greater depth and richness.
Another option is UV flatbed printing. This utilises UV light for swift printing and instant ink curing, preserving detail and generating particularly vivid colours. Specialist advanced UV printers also allow the option to reproduce work on a vast array of non-porous materials.
Embracing sustainability
Of course, CEWE can provide all of the above while being ecologically responsible. It understands the importance of minimising any environmental impact and championing sustainability. In 2013, it proudly attained certification from the Forest Stewardship Council (FSC). This recognises that the paper in its products originate from responsibly managed forests. CEWE also engages in initiatives to offset carbon emissions, such as wind farms and reforestation.
Born out of such a responsible approach is its latest innovation, the CEWE PHOTOBOOK with recycled inner pages, which received a TIPA World Award this year.
TIPA World Awards have been given for the Personal Slipcase for the XL Square CEWE PHOTOBOOK, its A2 Calendar with gold highlights, plus CEWE PHOTOBOOK covers in leather and linen.
CEWE recognises the unique needs of professional photographers, with the growth of its services built on customer satisfaction and trust. Its dedicated team is passionate about supporting photographers through their creative journey.
Experts are always on hand to offer guidance in choosing the perfect print option and can be accessed via a web chat, phone call or email to help with file preparation, screen calibration, paper sizing and bleed, plus a whole host of other print-related queries.
The place to get started is with CEWE Creator Software, which offers an intuitive and user-friendly interface to make the design process as amenable as possible. A variety of customisable templates, deluxe upgrades and creative elements are provided so photographers can realise their creative intentions – be it for producing timeless photo books, captivating wall art or other products that fully reflect a unique style and vision. Make sure to dig into its core collection in order to see the possibilities available for showcasing your photography.
Key suggestions naturally include the CEWE PHOTOBOOK, drawing on over 60 years of printing expertise and time-honoured bookbinding techniques, using only the highest quality of archival grade materials to ensure photos are reproduced with exceptional detail and colour accuracy. The format is ideal for photographic portfolios and as a means of preserving memories in a gorgeous book – with formats to suit every genre and layout preference. CEWE’s XXL Landscape is ideal for landscape scenes, XL Square offers space for more experimental layouts, while the Large Portrait suits portrait and street photography.
Helping provide a unique result with impact, customisation is a key element of the CEWE PHOTOBOOK. Complete control is given over every aspect, from premium paper types to seamless layflat binding. Videos can be added to bring memories to life, or a deluxe cover chosen to showcase work in a professional manner. For added sophistication, elegant highlights help a book stand out – ideally when presenting portfolios!
Want to go big? CEWE’s Wall Art options include sleek acrylic or contemporary aluminium prints,
the convenience of foam board, classic framed photo prints, plus premium posters. Each could turn your photography into a statement worthy of gallery status.
Whatever you have in mind – whether a professional photographer or keen hobbyist – make CEWE your first port of call. Visit cewe.com or call on 01926 463 107 for further information right now.
Originally published in Issue 108 of Photography News.
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